Behavior Modeling & Prediction

Research on behavior modeling & prediction Illustration showing a cycle: person to mobile app, sensors, clinical data, big data analytics, and insights on perceptions, behavior, wellness.includes use of statistical methods to understand the human condition and machine learning techniques for predicting behavior. Example research:

  • Abbasi, A., Dobolyi, D., Vance, A., & Zahedi, F. M. (2021). The Phishing Funnel Model: A Design Artifact to Predict User Susceptibility to Phishing Websites. Information Systems Research, 32(2), pp. 410-436

  • Adjerid, I. & Kelley, K. (2018). Big Data in Psychology: A Framework for Research Advancement. American Psychologist, 73(7), 899-917

  • Glavas, A. & Kelley, K. (2014). The Effects of Perceived Corporate Social Responsibility on Employee Attitudes. Business Ethics Quarterly, 24(2), 165-202

  • Abbasi, A., Lau, R. Y. K., & Brown, D. E. (2015). Predicting Behavior. IEEE Intelligent Systems, 30(3), 35-43

Affiliated Faculty:

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